Legislative Review & Outlook 2026/27
Exclusive for Retail Alliance Members
Friday, November 20, 2026
8:30 AM - 10:30 AM (EST)
Category: Advocacy Event
Join Us: Advocacy in Action with Jodi Roth
Ever wonder who’s fighting for retailers like you at the Capitol? Join us for our annual Legislative Review & Outlook with Jodi Roth, Retail Alliance’s in-house lobbyist and Director of Government Affairs at the Virginia Retail Federation (VRF). Jodi is your direct line to what’s happening with state and local policies that shape your business.
The Virginia Retail Federation (VRF) was established in 2007 as the joint advocacy effort between Retail Alliance and its Richmond partner, InUnison (formerly Retail Merchants Association), to protect the interests of retailers throughout the Commonwealth of Virginia.
Our lobbyists actively follow and address legislation by taking the retail message directly to decision-makers, especially during the Virginia General Assembly Session. By listening to our members and elevating the grassroots retail voice, Retail Alliance and VRF work to advance and protect the interests of Virginia retailers.
This year’s conversation will review key legislative developments and look ahead to the 2027 Virginia General Assembly Session, highlighting the policies, priorities and issues retailers should have on their radar. You’ll also have the opportunity to ask questions, hear what VRF is advocating for and better understand how decisions in Richmond could impact your business.
Why You Need to Be There
From taxes and fees to workforce issues and retail protections, decisions made at the state and local levels can have a real impact on your bottom line. Legislative Review & Outlook is your opportunity to get the inside scoop, ask questions and walk away better prepared for what’s ahead.
What You’ll Learn
- Key legislative developments and what they mean for Virginia retailers
- What to watch heading into the 2027 Virginia General Assembly Session
- What policies VRF is advocating for to protect retailers and their businesses
- How advocacy works behind the scenes and why your voice as a retailer matters
Who Should Attend
If you’re a business owner, manager or part of a retail team, this conversation is for you. Understanding what is happening in Richmond and how advocacy works is an important part of keeping your business informed, prepared and represented.
This event is available to Retail Alliance members only.
Event Details
Date: Friday, November 20, 2026
Time: 8:30 AM–10:30 AM
Location: Coalescence Coffee, Norfolk, Virginia
Schedule
8:30 AM | Registration, Coffee & Networking
9:00 AM | Welcome & Legislative Review
9:30 AM | 2027 Legislative Outlook & Discussion with Jodi Roth
10:15 AM | Q&A and Closing Remarks
10:30 AM | Event Concludes
For More Information:
101 W Main St Suite 905Norfolk, Virginia 23510
United States 757.466.1600